Looks like the world’s favorite hook-up app is putting the class in scoring ass as Tinder has instituted a new feature it hopes to help reduce offensive messages that lead to people being offended and users being reported. According to a report from Axios (no pun intended):
Tinder parent Match Group is debuting a new screen asking customers “Are you sure?” before they post potentially offensive language. It says the technique has reduced such language by 10% in early testing.
While critics might scoff at the idea of a dating app often seen as a convenient way to get laid by a complete stranger trying a dignified approach, others might see this a way of weeding out the Glenn Quagmires who use apps like Tinder. Axios noted the initial results of the new feature, which suggests Tinder could become classy as a hook-up app, much like some people are less bothered by high-priced brothels:
- Those who saw the “Are you sure?” prompt were less likely to be reported for inappropriate messages over the next month.
- Those asked whether they were bothered by content were 46% more likely to report inappropriate messages.
Tinder’s safety head Tracey Breeden told Axios:
“As a new generation starts dating, we believe we have a responsibility to educate Tinder’s members — many of whom are entering the dating pool for the first time — about what kind of behavior is and is not appropriate when building new relationships,”
Regrettably, there is no video of Ms. Breeden (no pun intended) making the statement. I would love to know if she said it with a straight face or was laughing her ass off as she made it. If the idea of swiping right to mix your genetic material with a
stranger new friend seems like a good way to build relationships, then Tinder is for you. However, I have my reservations whether it’s the best avenue for people “entering the dating pool for the first time.”
As for Tinder itself, here’s a PSA, gentle reader: “Don’t be a fool, wrap that tool.”